Hobbycraft’s owners [private equity firm] Bridgepoint had invested to grow the business dramatically and, although the previous system’s platform worked, it was not feasible to continue with it for our growth plans. We needed a different system”

Catriona Marshall,

We had over 50,000 SKUs and the store managers could range and order so we had too much stock in the wrong places. We’d had to live with the constraints on stock that the old system had created. We needed a better way to manage our inventory

Catriona Marshall,

The obvious first place to look for a solution was with a broader Microsoft Dynamics NAV platform. We also wanted to find a partner who could provide the broadest footprint – including head office, warehouse, websites and in-store systems.

Mike Thomas,