There is much talk about the increasingly big role technology plays in retail. Some see this as an opportunity; other are afraid that technology will make our world cold, impersonal –boring.
To us at LS Retail, that’s not what retail tech is about. On the contrary, unified commerce solutions can help you maintain the personal connection with customers even as you multiply your locations and begin operating through different channels.
Unified commerce systems enable you to track the customer journey, and to communicate with each single customer in a meaningful, personal, human way. When you know your customers’ tastes, birthday, and past purchases, you can help them wade through the jungle of products and information, so they can quickly find what is relevant to them.
Unified commerce is driven by data, and powered by intelligence.
Intelligence transforms disconnected data into actionable information, so you can properly attend to your customers and support them as they wander around the web and the world.
Intelligence informs your marketing by telling you who you should cater to, and how to best speak to each customer.
Intelligence supports your logistics and operations with forecasts of what to keep on stock, where and when.
At the same time, intelligence also helps shoppers make informed decisions on-line and in-store.
Data and intelligence can empower you to give your customer attention that is relevant, timely, and genuine. In return, you will get that most precious form of customer love: loyalty.
Supported by the LS Retail unified commerce business platform, you can easily expand your retail business, diversify it, and create unforgettable events and experiences. And you can do all of this while keeping that personal connection with your customers.
There are just three steps you have to take to get there. It’s a big commitment, but one that will pay you back.
In return, we commit to making intelligence available everywhere in our solutions. Not because it is easy, but because it is what you need to keep delivering warm, personal experiences – no matter how big you get, or how many hundreds of thousands of shoppers you meet every day. Keep making them feel special: LS Retail solution will be there, supporting you all the way.