“Trust is good, control is better”
“Power is nothing without control”The first is a quote by Russian politician Wladimir Iljitsch Uljanow, which is probably based on an older Russian proverb. The second is a slogan from Pirelli tires. The desire to be in control has always been part of human nature. A 2015 research undertaken in Germany shows that the majority of German car drivers switch off their advanced driver assistance systems while driving, as they prefer to be in full control of the driving experience. On the other hand, convenience also plays a big part in people’s decisions. From automatic laundry wash-tumbler combinations to one-click software solutions, we fill our lives with technology because it makes our lives easier, and lightens our workload.