LS Retail Blog

Read our blog and get the latest on industry trends, insights, product updates, retail tech and more

Picture of Anna Kristin Jeppesen

Anna Kristin Jeppesen

Anna, also known as Ms. Buttercup, is a MS Computer Science graduate from the Mid-Sweden University. After graduation, she taught Icelandic teenagers computer science and mathematics before joining the software industry. Anna mainly works in customer support and as a tester as well as product marketing.

Posts by Anna Kristin Jeppesen

Card image cap
By Anna Kristin Jeppesen -
Do you want to join the Cupcake Loyalty Club?

It’s unbelievable how much my business has grown for the last couple of months. All my customers are so pleased with our service, and seeing the smiling faces come into the bakery every day ...

Card image cap
By Anna Kristin Jeppesen -
Personalisation for fashion retailers: a valuable marketing strategy or a gimmicky marketing ploy?

A vibrant jumper in a print ad catches your eye on the tube and you decide it’ll be perfect for your upcoming trip. Above ground, you visit the store’s mobile site and hesitate at the ...

Card image cap
By Anna Kristin Jeppesen -
3 ways retailers can increase customer traffic during off-peak hours

All retailers, from local independent shops to national chains, face highs and lows with in-store customer traffic. Here are some tips to inject some energy into your not-so-lively hours:

Card image cap
By Anna Kristin Jeppesen -
Omni-channel shoppers are the new normal - are you an omni-channel retailer?

We’ve all been there. Ready to check out, we idly peruse the store’s website while we’re in the queue, and bingo! We find the same shirt 50 percent off on the store website. Excitedly, we ...

Subscribe to our blog

Card image cap
By Anna Kristin Jeppesen -
The 9 worst ways to cut costs at your restaurant

Everyone who has run a restaurant knows it: the business has high overheads and slim margins. For many restaurateurs, it’s all about keeping costs down – and every cent counts. However, not ...

Card image cap
By Anna Kristin Jeppesen -
4 ways that disparate retail systems can stifle business growth

Have you ever lost a sale to the shop down the street because your employees didn’t know when an item would be in stock? Have you ever used Post-it notes to put a product on hold for a ...

Card image cap
By Anna Kristin Jeppesen -
Did Ms. Buttercup's problems get solved?

Since I shared my last blog with you so much has happened that I hardly know where to start. My friend Mary was in touch as she'd promised and we went together to buy new hardware. So ...

Card image cap
By Anna Kristin Jeppesen -
Meet Ms Buttercup, baker extraordinaire

My name is Anna Buttercup and I love baking. I’ve had a lifelong dream to make a living of my passion and hobby, and get to do what I love – all day long, every day. Now at last I’ve had ...