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What are the right rewards for loyal customers?

What are the right rewards for loyal customers?

Loyalty programs have existed for a long time. Traditional loyalty programs were based on customers collecting stamps that could be redeemed for goods and services. Later on, stamps were exchanged for loyalty cards that customer could use to collect benefits, often in the form of points. In the last decade or so, loyalty programs have evolved and retailers endeavor to integrate their loyalty programs into the overall shopping experience, which today takes place as much online as physically in the store.

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How Internet of Things could give flavor to your ice cream

How Internet of Things could give flavor to your ice cream

IoT is the latest buzzword embraced by information technology. The restaurant business has taken advantage of IoT to some extent, for instance by allowing customers to make orders through mobile apps. But there is so much more potential to be achieved. See how.

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6 trends for the store of the future

6 trends for the store of the future

Mobile and e-commerce probably won’t kill physical stores; they will, however, thin out the competition. To survive, stores will need to be able to wow their customers by creating special in-store experiences.

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5 mistakes that drive diners away, and how you can fix them

5 mistakes that drive diners away, and how you can fix them

You have opened your restaurant, and managed to make it unique and interesting. Your food is good, and customers are coming through the doors – but just once, and never again. What are you doing wrong? We have compiled a list of the unforgivable mistakes that drive diners away. Are you guilty of any of these?

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How to create a winning retail concept

How to create a winning retail concept

Retailers know it: it takes a lot of work to keep a company alive and thriving. Sometimes, though, hard work is not enough. We have analyzed successful retail companies, and drawn some valuable lessons. Read on to find out what you need to do to create a successful retail concept.

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Don’t hold back your takeout service

Don’t hold back your takeout service

In the takeout business, excellent food & competitive pricing are no longer enough. People want to be able to order quickly; to add modifiers to the dishes; to be able to take advantage of special offers. Are you able to give your customers all of this, and more? Find out how you can inspire people to order takeout at your restaurants, again and again.

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